This branding project was created for Uba's Coffee. The project included Logo development, branding, and package design.
The objective was to design unique and outstanding pieces for the coffee brand highlighting its high-quality grains selections, hand-harvesting process, and "countryside-tropical" essence.
Working with a color pallet that references the Brazilian Flag and is inspired by Brazilian artists with global representativity such as Tarsila do Amaral and Candido Portinari, this color-driven project invites the consumer to a Latino America's visual experience.
Results show a unique and illustrated package for each kind of coffee, matching the vibrant and unique personality of the brand.
Results show a unique and illustrated package for each kind of coffee, matching the vibrant and unique personality of the brand.
Roles: Packaging Design and Illustration